Archive for the ‘City of Atlanta’ Category

Movin’ On Up in Metro Atlanta

Thursday, September 3rd, 2015

Atlanta PeachCongratulations! You’ve made it through your due diligence period and other contingencies and you’re finally about to close on your purchase or sale! The next step is moving! Have you begun thinking about this step in the process? Do you even know where to start? Are you considering hiring professionals instead of tackling the move by yourself? If so, here are some helpful tips as you prepare to hire movers for your big move:

  1. Research– Be sure to go online and check review sites. Ask family and friends about their past experiences. Use social media to get recommendations from others. You could even check their standing with the Better Business Bureau. It’s important to put a little extra work in on the front end so that you can make a smart decision.
  2. Get Multiple Quotes– Call a variety of moving companies and see what their hourly prices are and what it includes. Sometimes companies will have little extras that they offer (free boxes, discount on packing services, etc.). This could make a difference to you beyond just the hourly rate. Let’s just say that cheaper is not necessarily better!
  3. Review the Contract and Ask Questions– Once you’ve selected your mover and are ready to make it official, be sure that the rates and dates listed on the contract match what you were quoted. Check for liability information. Are there any hidden fees? Most importantly, keep a signed copy of the contract until after the move and when you’ve finished unpacking. It’s better to be safe than sorry!

Moving can be overwhelming and is generally something that everybody dreads. It doesn’t have to be that way though! We would be glad to help point you in the right direction! We have a wonderful list of vendors on our website, including Metro Atlanta movers ( If you aren’t quite ready to hire the movers and want to explore buying or selling in Atlanta, give The Peters Company a call! We’d love to help get you MOVING!

*Photo of Atlanta Peach Movers moving Andy and Lesley last year!

Written by Heather Thomas, The Peters Company Listing Coordinator

Last Hoorah for Summer?! Labor Day in Atlanta

Tuesday, September 1st, 2015

DragonConWith Summer rapidly coming to an end and Fall right around the corner, what are your plans for your last hoorah?! As always, Atlanta is not lacking in the activity department for Labor Day weekend.  Here are a few  activities that caught my eye and may catch yours too:

  1. Dragon Con :: Sci Fi/Fantasy, gaming and comic fans unite! September 4 – 7 in Downtown Atlanta is the largest festival of its kind! I went to Dragon Con last year and it did not disappoint (see my picture with Tinkerbell to the right)! Even if you are not a fan, the “people” watching is endless and amazing.  Thank me later. The parade is fun (and free!), but get there early! For a full list of events, head over to Dragon Con’s website HERE.
  2. Labor Day Blues BBQ Festival :: The 30th annual WRFG BBQ Festival is at Park Tavern at Piedmont Park on Monday, September 7. The doors open at 12:30 and the tunes start up at 1:00.  BBQ will be available for purchase by Fat Matt’s Rib Shack.  Tickets are $15 in advance or $20 at the door. Dust off your dancing shoes for an afternoon of blues music and BBQ.  I’m a sucker for live music, so this is sure to be a great time.
  3. Georgia Dome :: Hallelujah it’s football season! The Georgia Dome will be hosting the Chick-fil-A College Football Season kickoff with Auburn Tigers and Louisville Cardinals.  The game will be on Saturday, September 5th at 3:30, but get your tickets now. They’re going fast! While you are downtown, check out the College Football Hall Of Fame.
  4. Local Favorites :Six FlagsStone Mountain, and Lake Lanier are all rocking and rolling Labor Day Weekend. Stone Mountain has their famous laser show with fireworks after.  Lake Lanier will have Lanier World open and a weekend full of “tailgating” kickoff parties.  Each of these will provide you with days and days of fun.
  5. Shopping :: Labor Day isn’t complete without a little shopping, right!? It’s really the last “big sale” until Black Friday shopping. To find your absolute best deals, check out the outlet malls.  Luckily, we have 3 great choices to choose from: North Ga Premium Outlets in Dawsonville, Tanger Outlets in Locust Grove, and Outlet Shoppes at Atlanta in Woodstock. I’m sure all 3 will have fantastic deals and steals over Labor Day Weekend.

Written by The Peters Company Transaction Coordinator, Katelyn Sheffield

Congrats to The Peters Company June Metro Atlanta Homebuyers!

Thursday, August 13th, 2015


June 2015 Homebuyer Collage
Congratulations to our June Homebuyers!

Congrats, Crystal on purchasing your very first home in Buford! Your gorgeous new townhouse in Carlton Mill will be the perfect place to settle in from your move from Tennessee! You’re going to love the walkability to shops and restaurants, and being across from the neighborhood pool! Now that you have your house, we know a puppy is next on the list! Thanks for trusting our team! Welcome to Georgia!

Nick and Jane, congratulations on purchasing your adorable Peachtree Hills bungalow! Even though you were in Paris when your house closed, we hope that you felt the happiness all the way from Atlanta! Your move has been over 6 months in the making, and while we know that Nashville will miss you, we’re thrilled for you to call Atlanta your new home! Thanks for sticking with us through a competitive market! You were troopers, and being the winning bid for this home was truly meant to be! Welcome to Atlanta!

Congratulations, Bill and Crista on purchasing your super trendy Midtown townhome! We know that moving (back) to the South from Chicago is a big change, but you’re going to LOVE your location and walking to Piedmont Park! While there are probably too many inside jokes to mention, please know that Jennie LOVED working with you, and despite the ups and downs, everything worked out just as it should for you guys and Iris! Also, a big shout out to Bill’s folks, Jim and Susan, for sending you our way! We’re sure they are glad to have their granddaughter nearby! Congrats, again!

Daniel and Victoria, congrats on your beautiful home in the fantastic Peachtree Corners neighborhood, Amberfield! When the time came to sell and buy, we knew that all of the pieces needed to fall together perfectly, and in the end they did! We may recruit Victoria to our team as a showing assistant, as she was one of funniest people to looks at houses with! We know that Titus is going to love his new home, yard, pool and neighborhood, and we hope that you have many wonderful years there too! Thanks for being great clients and friends! Shout out to Joey and Rebecca for referring us!

Erica and David, you knew exactly what you wanted – a new home in the same neighborhood you were currently living in, Meadowbrook, and in High Point Elementary School. You found a great new construction home with plenty of space for your 3 children and a huge finished basement that David can call his own. Thank you for trusting The Peters Company to list and buy your homes! Nothing like repeat clients! Congratulations on your new home!

Congratulations, Jules on the purchase of your gorgeous mid-century modern home in North DeKalb’s Flair Forest! Finding this rare and stylized home (on a lake!) in the middle of the city was truly incredible. Fun fact :: you may be the only client to buy a home that all three of the buyers specialists have seen! You got the FULL Peters Company experience! We are all envious of your serene views of the lake, and know you will have many years of happiness in your new home. Thanks for trusting in our team. You’re the best!

Dennis and Melanie, we found the ideal location for your family! Walking distance to everything around GA Tech in a lush, gated community! I’m glad you went for move-in ready and ran away from the duplexes and triplexes! So happy we found this hidden gem I know all of you will enjoy, especially that pool! Thank you for trusting The Peters Company for your 3rd transaction with us!

Congratulations, Tobias on your first home purchase in the sleek Spire building in the heart of Midtown! After looking at many styles of condos and buildings we found the perfect match for you here. I can’t wait to see the “after” photos once you and your designer decorate and paint this blank canvas. I know you are going to enjoy the walkable location! Thank you for letting me help you find your first home so you can stay put for a while in Atlanta! Shout out to your sister, Elisa, for referring us!

Congrats Haley! You weren’t 100% sure what would be the best fit when we started out, but we found a great 2 bedroom condo in Buckhead that is gated and safe. The amenities are awesome and you will enjoy the great location near the West Side. You started renovations the day you closed and will make it a super place to live! Can’t wait to see when you get settled!

Chrystal and Tonio, you knew where you wanted to be and what school district you wanted to be in for adorable Sydney. We found a great, renovated home in Roswell with room for both of you to have home offices, a fenced in yard for your dog (and maybe another!) and chickens! And Tonio, there is plenty of space for you to add that outdoor kitchen and patio you wanted. Congrats y’all – Thank you for letting me help you find a super place! Shout out to Lisa for referring us!

Bryan, buying your first home can be a stressful experience, but you handled it like a pro! I have to say, you were one of the easiest clients I have dealt with in 13 years of selling real estate. It is great that your new house in Marietta close to your office, restaurants and shopping and across the street from friends. Especially friends who will help you renovate the fixer upper. Congrats on your new home!

Wow! Karl and Christina, you bought a house an hour from our original search area, and it is beautiful! I know you will love living in the peaceful serenity of Sharpsburg. And Christina, you will enjoy being in the same neighborhood as your parents. Invite us over when the pool is finished – congratulations!

Congratulations, Kristen and Alex on finding your dream home in an amazing neighborhood! Sarah Smith is a fabulous school district and we know that Loridans Chase is a great place to raise your babies! We can’t wait to see the transformation to your home as we know it will be fabulous. Jennie loved bonding over the kiddos and getting to know your whole family! Thanks for trusting our team!

Congrats, Bill on the purchase of your great townhouse in Decatur! We won’t call you a “groupie,” but you have been a Peters Company client three times in the past three years! Jennie has LOVED getting to know you, and we are all so happy that you have finally found a place to call home for the long run! Selling and buying at the same time isn’t easy, but your trust in our team and willingness to be flexible ended up in a total win-win all around! Thanks again!

Sally and Erik were referrals from our good friends, Shannon and Robby, and we were fortunate to work with them on the seller side as well as the buyer side. They really wanted to move closer to their children’s school in Sandy Springs. We were able to find an amazing off market sale for them that checked all the boxes! It was such a pleasure to help them achieve their goals!

Did you know? According to the National Association of Realtors, the average real estate agent sells 7 homes per year. The Peters Company has sold 109 homes so far this year with 17 more under contract and set to close in the coming months. Don’t settle for average! Work with the best, and call us today.

June Metro Atlanta Real Estate Market Overview

Thursday, August 6th, 2015

June 2015 MMO

If May was magical, June was JOYOUS at The Peters Company! It’s no surprise to us that 15% more homes sold this June than last June! We had the great pleasure of helping 25 families buy or sell homes in June!

So… How did June 2015 compare to June 2014?

  • Almost Same # of Homes for Sale this June 15% More Homes Sold this June
  • Foreclosures Down 2.5% to 5.2% 5-10% distressed sales is normal
  • Short sales Down 5 % to 3.2% Theoretically, by 2016, all homes should be back above water
  • 3.5 Months of Supply (Down 12.5% from last year) Anything under 6 months of supply is considered a sellers market
  • Median Original List Price is up 6.6% to $239,400 Still rising due to low supply
  • Median Sales Price is up 7.2% to $248,500 Still rising due to continued low supply
  • Median Sales/List Price Ratio remains around 96.4% (Here at The Peters Co we’re at 98.4%)
  • Median Days on Market is nearly flat from last year at 49 days (Here at The Peters Co we’re at 7 days on the market – Yep not a typo… 7 DAYS!!!)

And, in case you’re interested… The Metro Atlanta condo market’s very own statistics:

  • Sharply Higher Condos/Townhomes Sold Compared to Last Year (Up 26.8%)
  • Distressed Condo/Townhome Property Sales are Down 9.1% 2.2 Months of Supply (even lower than detached residences and a SERIOUS sellers market)
  • Median Original List Price is up 8.6% to $184,500
  • Median Sales Price is up 9% to $178,000
  • Median Sales/List Price Ratio is slightly higher around 97.1%
  • Median Days on Market is down 13.2% to 33 days on market

If you’ve been thinking of buying or selling and just want to chat about the market in your Atlanta neighborhood, we’d love nothing more than to hear from you! We can give you a free and highly accurate opinion of value. Give us a call at 404-419-3619 today!

May Metro Atlanta Real Estate Market Overview

Thursday, July 16th, 2015

MMO May 2015

May was magical for the Atlanta Real Estate Market and for The Peters Company! 17.4% more homes sold this May than May 2014. And, it’s no surprise to us. At The Peters Company, we helped 18 families buy and/or sell this month alone.

So… How did May 2015 compare to May 2014?

  • 1.5 % More Homes for Sale this May
  • 17.4 % More Homes Sold this May
  • Foreclosures Down 3% to 6.5%
    • 5-10% distressed sales is normal
  • Short sales Down 6 % to 3.7%
    • Theoretically, by 2016, all homes should be back above water
  • 3.9 Months of Supply (Down 13.3% from last year)
    • Anything under 6 months of supply is considered a sellers market
  • Median Original List Price is up 6.6% to $239,400
    • Still rising due to low supply
  • Median Sales Price is up 7.6% to $225,000
    • Continuing a trend of higher median sales prices in a low-supply environment
  • Median Sales/List Price Ratio remains around 95% (Here at The Peters Co we’re at 98.4%)
  • Median Days on Market is nearly flat from last year at 62 days (Here at The Peters Co we’re at 7 days on the market – Yep not a typo… 7 DAYS!!!)

And, in case you’re interested… The Metro Atlanta condo market’s very own statistics:

  • Sharply Higher Condos/Townhomes Sold Compared to Last Year (Up 28.5%)
  • Distressed Condo/Townhome Property Sales are Down 11.4 %
  • 2.4 Months of Supply (even lower than detached residences and a SERIOUS sellers market)
  • Median Original List Price is up 9% to $179,900
  • Median Sales Price is up 10 % to $175,000
  • Median Sales/List Price Ratio remains nearly flat around 96.9%
  • Median Days on Market is down 11.4 % to 39 days on market 

If you’ve been thinking of buying or selling and just want to chat about the market in your neighborhood, we’d love nothing more than to hear from you! We can give you a free and highly accurate opinion of value. Give us a call at 404-419-3619 today! 

Just Listed :: Awesome Condo in Freedom Heights!

Friday, July 10th, 2015

821 Ralph McGill Blvd#2210 Flyer front821 Ralph McGill Blvd#2210 Flyer back

Welcome Home! Located in one of Atlanta’s hottest areas, this condo is just what you’ve been looking for. The custom features and charming character of this property will never go out of style. The close proximity to Freedom Parkway, I-85, and I-75 makes it convenient to and from any direction. Did we also mention that you are only minutes from all your favorite hot spots including the Beltline, Virginia Highland, Inman Park, Little Five Points, Ponce City Market, and Freedom Park?


· Kitchen features ample cabinet space, stainless steel appliances, granite countertops, and a pantry.

· Separate dining room is perfect for entertaining guests or casual meals at home.

· Spacious living room boasts neutral colors and plenty of natural light.

· Gleaming hardwood floors and crown molding throughout the main living space.

· Master suite is a true retreat including a large walk-in closet and spa-like master bathroom.

· The master bathroom features a double vanity with stone countertop and a large garden tub perfect for relaxing.

· Additional bedroom is well sized and bright.

· Laundry conveniently located in the unit.

· Wonderful community amenities include secure access, a well-maintained pool, and gym facilities.

· Convenient location close to many well-loved restaurants and shopping spots.


Call The Peters Company today to see this wonderful condo at 821 Ralph McGill Blvd. NE #2210… 404-419-3619!


Missing Person Alert :: Metro Atlanta Buyer Specialist Needed

Monday, June 29th, 2015

missing personDo you strive for excellence? Do you want to be an integral part of something big? Are you searching for that “wow” work environment where you are challenged to be the best person you can be and still have fun?

The Peters Company is looking for a professional individual with strong interpersonal skills, a sense of urgency, and a winning attitude. The Buyer Specialist develops, prospects for, follows up with, presents to and services buyers at a high level while sharing their expert knowledge regarding mortgage financing, neighborhoods, schools, home maintenance, etc. They must provide a high-level need analysis, coordinate a time-efficient home search process, and effectively negotiate in the buyer’s best interest for one of the most highly rated and dynamic real estate teams in Atlanta.

People Skills

  • Able to communicate effectively with peers, superiors, and customers, in both written and verbal form. They must be able to work with both vendors and customers.
  • Able to block out distractions in order to truly listen to the conversation that is occurring.
  • Create a sense of comfort and familiarity through their ability to build rapport.
  • Experience working in a problem-solving environment. Able to diffuse difficult situations and resolve to the satisfaction of all parties.
  • Must have the ability to negotiate and mediate effectively on behalf of clients.

Technical Skills

  • Basic understanding of computers and navigating the Internet.
  • Able to use email and text effectively as a means of communication.

Job Specific Skills

  • Real Estate License Required and Experience Preferred
  • Excellent organizational and time management skills.
  • Works well under pressure. Able to remain calm despite tight deadlines.

Key Benefits

  • An Opportunity In The Real Estate Industry To Have “A Real Job”
  • High Net-Income With No Overhead Or Risk
  • First Class Training, Coaching And Personal Development
  • Full Administrative And Marketing Service with World-Class Staffing Support
  • Hundreds Of Business Leads Generated, Captured And Tracked
  • Pre-Designed Marketing And Promotional Materials
  • A Consistent Inventory Of Saleable Listings
  • A System For Holding Open Houses And Meeting Active Buyers
  • The Prestige And Recognition Of A Proven Real Estate Team
  • Mentoring From An Experienced And Respected Professional
  • Teamwork, Encouragement And Support
  • KW Profit Sharing And Residual Income Opportunity
  • Real Estate Investment Opportunities

Key Activities of a HIGH Performance Buyer Specialist

  • Work a 50 Hour Week
  • Do 10 to 20 Hours of Lead Follow-Up Per Week
  • Research the Market Daily – New Listings and Price Reductions
  • Preview Homes that Are in Your Target Area
  • Preview All Team Listings
  • Manage New Leads and Work Through Existing Leads
  • Call Past Clients and Your Sphere of Influence to Ask for Referrals
  • Follow-Up Quickly on All Sign Calls, Internet Inquiries, VoicePad Calls and Other Leads
  • Track All Active Leads and Send Updates (New Listings)
  • Attend Training, Role Play and Practice Scripts 2 to 4 Hours a Week
  • Set Up An “Ideal Week” That Blocks Time for Your 20%
  • Track All of Your Key Business Activities. Set Weekly Goals
  • Attend Training and Stay Learning Based for Increased Productivity

The Peters Company is a top performing real estate team with Keller Williams Realty Peachtree Road in Metro Atlanta and currently ranked in the Top 1% of Keller Williams teams nationally. We are experienced and knowledgeable real estate agents, tactful negotiators, and conscientious advisors. We represent both buyers and sellers independently. The Peters Company will double their sales volume over the next two years and is looking for a passionate individual to join us for a fun ride with numerous opportunities for advancement.

Candidates who are seeking a long-term career opportunity, not a job, should apply. If this describes you or someone you know, call us right away to let us know you are interested at 404-564-5751. Follow the directions on the voice message. All inquiries are confidential.

Land of the Free :: Fourth of July in Atlanta

Thursday, June 25th, 2015

Fourth of July

The Peters Company has helped several families relocate to Atlanta this year. If you are new to the city, like them (and me!), here are a few fantastic options for your Independence Day celebrations:

Peachtree Road Race – Start your day off with one of Atlanta’s favorite 4th of July traditions! Registration for the race is over, but go out and support all of the 10k runners! The race spans from Buckhead to Piedmont Park and is one of the largest 10k races .

Stone Mountain – Spend the day and experience the numerous of family activities or just go for the laser and fireworks show. Either way you will not be disappointed! The laser/fireworks show is free except for parking.

Centennial Park – One of Atlanta’s best known landmarks! The gates open at 6:00 pm on July 4th and the firework show synchronized to music begins at 9:45. This event is free.

Turner Field, Braves vs. Phillies – Nothing is more American than a baseball game on the 4th! Get upper level tickets behind home plate for one of the best firework displays after the game. The amazing firework display will be choreographed to Patriotic music.

Georgia Aquarium’s “Red, White, and Brew” – visit the aquarium (stay cool inside away from Atlanta’s brutal heat!) and attend their 4th of July party! The event begins at 7:00 pm in the Ocean Ballroom and includes food, live music, and unlimited beer (must be 21 years old). You’ll have one of the best seats in Atlanta for the Centennial Park fireworks from the Aquariums rooftop deck! Tickets are $55 each.

Not yet residing in Atlanta, but planning a move to the city? Contact The Peters Company to help your move here be as spectacular as the fireworks! 404-419-3619

Written by Katelyn Sheffield, The Peters Company Transaction Coordinator

Congratulations to our Metro Atlanta April Homebuyers!

Thursday, June 11th, 2015

Congratulations to The Peters Company Buyers who are finding fabulous homes all around Metro Atlanta!
The Peters Company is lucky to have 3 buyer specialists who dedicate their days, nights and weekends to help our buyers find the perfect home! In our current sellers market, the task isn’t always easy! But, they leave no stone unturned as they search for unlisted opportunities, call co-op agents for quiet listings, and mail to neighborhoods for upcoming inventory! If you’re looking for someone that truly works for you, you cannot go wrong with our Fabulous 3 – Jennie, Dore and Lilli!

April 2015 Buyer Collage
Congratulations to our April Homebuyers!

So happy for these first time home buyers, Devon and Chris! We found a great brick ranch in the cool Northcrest neighborhood that is perfect for them and their 3 dogs! I hope you enjoy that fabulous deck and I am looking forward to your housewarming party!

Kendra and Seth, congratulations on your super cute home in Briarcliff Heights! So happy we were able to snag that one! It is the perfect home for you!

Lauren and Ryan knew exactly where they wanted to be when we started their home search. They needed a bigger house with a yard in Roswell for their 2 adorable children. Turns out we found the perfect thing before it ever hit the market! Congratulations guys!

Congratulations Lindsey and Thurston on your beautiful new home! I know ya’ll are going to love running in Morningside and being so close to all the action! You both were a pleasure to work with!

Congratulations to Mike & Megan two of The Peters Company’s most loyal clients! Obviously, we just loved working with you, and it’s not often that a client drives down a street and says “I wish THAT house would come on the market” … and then it does. Goes to show that good things happen to good people! We hope you love your new Brookhaven home, and we’ll see you at the Blackburn Park Food Truck nights all Summer!

Ben and Heather found the PERFECT “Kindergarten to College” house for you and your girls. You made it your goal to sell and buy in the same crazy month, and you made it happen! After your Lawrenceville house flew off the market, the pressure was on to find the right place in Hamilton Mill, but everything worked out perfectly, and we couldn’t be happier for you! Thanks for your trust in The Peters Company!

Jessica landed an amazing condo in Roswell’s River Mill community! You KNOW you found a gem when yours was the winning bid out of eight offers. Thank you for entrusting our team to guide you through your first real estate purchase. We hope you enjoy many years in your adorable new home!

Stephanie, congratulations on your relocation from Florida! You wanted an active adult community and we found a great place near your family in Marietta. I know you will enjoy all the amenities in your new community and the ability to be at your daughter’s house in 10 minutes. Welcome to Georgia!

Tiffany, we are so happy you found a bigger place in Brookhaven with such a wonderful outdoor living space. The townhome is even bigger than you wanted and still keeps you close to work. The Peters Company helped you buy, sell, buy again. And this time it was also a Peters Co listing! #great client. Thank you for your trust and many congratulations!

If you are thinking about starting your Metro Atlanta home search, don’t delay! Give us a call today! The Peters Co — 404-419-3619

So You Wanna be a Real Estate Agent?

Thursday, May 28th, 2015

IMG_3819Well, the cat is out of the bag now! Everyone is aware that the Metro Atlanta real estate market is back and red hot. These are the times that we historically see a rise in the number of new real estate agents entering the workforce. Everyone wants in! We meet with people every year who are kicking around the idea of getting into the business, and we genuinely like helping people get started. I know that doesn’t make a lot of sense. Why would we want more competition? There is something intrinsically good about sharing your experience with others. It’s the right thing to do. We’ve been so fortunate to have mentors in our career who have helped teach and guide us for the last ten years or so as we’ve built our team. It’s exciting to think I can help someone else who is right where we were.

Here’s what I’d tell anyone considering a career change or even a career start in the world of real estate.

  1. Have a goal in mind for your first year both professionally and financially. Let’s be honest that this is not a get rich quick scheme. How will you invest in your new endeavor? I would suggest as much education as you can afford. That foundation is crucial to your success, and you have to get into action very quickly as it can take easily six months before you make your first sale. Make sure you are prepared for such a delay in your income, and as you make more, make sure you put money aside for your business. Too many agents don’t treat their business like a business. Don’t run your business out of your personal checking account. When times are slow, your business spending will be the first line item that suffers, which is the very thing that’s supposed to help you get going.
  2. You need a support group and champions for your cause. Beyond coaches and mentors, you need people around you to encourage you and push you to accomplish your goals. This could be your spouse, partner, or significant other, your parents, friends, broker, vendors, etc. 80% of real estate agents fail after the first year, and I’d venture to say that more than half of that is a direct result of no support group and no accountability. Share your goals with everyone. Not only will they hold you accountable, but they will help you achieve it!
  3. Leads do not grow on trees, and the phone does not just ring. You have to pick it up. You have to engage people. You have to work exceptionally hard to ensure that your friends and family know what you do so that you become top of mind for real estate. Now, we don’t cram real estate down everybody’s throats, but now that our marketing plan is mature, our friends and family come to us. It took a good three years of consistent marketing for that to happen. Regardless of how many leads you generate, there is no such thing as enough. You have to constantly stay focused on generating leads. We’ve found the best way to do that is to provide world class customer service, and the result is a business filled with 85% referral and repeat clients.
  4. Real estate is not a part time job. The constant deadlines and demands cannot help but carry over into your life after hours, on weekends, and even on vacation. Guess where I’m writing from right now? Vacation. Realtors work hard to create balance in their lives, but it’s not easy. The other part that creeps in is your desire to help other people or for some the desire to get things done. Both of these extremes can’t simultaneously exist for realtors, but the point is that it can be difficult to draw a line and take time for yourself. There is always something that can be done, or done better. I feel like I’m constantly refining what I do from education, processes and procedures, to customer service, hiring, and the list goes on and on. I’ve told many people that it’s one of the most addictive businesses so you have to be cognizant of it for your own good and the good of your family and relationships.
  5. Don’t be afraid to ask for help. When you get started in real estate you can feel like an island. I’ve heard agents refer to it as a “lonely business.” As mentioned before there is a lot to do, and on top of that you are dealing with most people’s largest financial transaction of their life. No pressure, right? Tons. You have to get it right or the liability falls on your shoulders. Make sure you ask for help from your fellow agents. While you’ll find that there are plenty of selfish people who won’t share their experience and secrets with you, you’ll be forever indebted to those who do. Don’t ever let them forget how much you appreciate them.

If we can help you in any way as you consider this crazy career, we’d be delighted. Give me a call or email me at, and we’ll do lunch. I look forward to talking with you about what could be the best move of your life.

Cheers, Andy

REALTOR® Equal Housing Opportunity