Archive for the ‘Metro Atlanta’ Category

100 Homes Sold YTD = 100 for the Homeless

Thursday, July 30th, 2015

On July 22, we sold our 100th home of the year. In fact, we’ve now sold more homes YTD than we sold all last year… making 2015 our BEST YEAR EVER! To celebrate, we honored one of our favorite charities 100 for the Homeless. Click the YouTube video to the left to see Lesley and Andy’s children tell you a little more!

We are so thankful for all of our clients and friends that send us referrals! In fact, this year alone, we have closed the following:

  • 47 Referrals from our clients and friends
  • 32 Past Clients
  • and 24 of our family and friends!
We thank you from the bottom of our hearts for making us your real estate agents for life! We will continue to serve our clients at the highest level and GIVE BACK to our community! 

Stay tuned this fall as we plan to help Atlanta’s homeless on an even more personal level!  Also, we’d love for you to join Andy one night this Winter as he spends the night with the men in the shelter. 100 for the Homeless is a wonderful men’s ministry that benefits Atlanta’s homeless community.

If we can assist with your Atlanta home search or help you sell your Atlanta home, give us a call today at 404-419-3619!

May Metro Atlanta Real Estate Market Overview

Thursday, July 16th, 2015

MMO May 2015

May was magical for the Atlanta Real Estate Market and for The Peters Company! 17.4% more homes sold this May than May 2014. And, it’s no surprise to us. At The Peters Company, we helped 18 families buy and/or sell this month alone.

So… How did May 2015 compare to May 2014?

  • 1.5 % More Homes for Sale this May
  • 17.4 % More Homes Sold this May
  • Foreclosures Down 3% to 6.5%
    • 5-10% distressed sales is normal
  • Short sales Down 6 % to 3.7%
    • Theoretically, by 2016, all homes should be back above water
  • 3.9 Months of Supply (Down 13.3% from last year)
    • Anything under 6 months of supply is considered a sellers market
  • Median Original List Price is up 6.6% to $239,400
    • Still rising due to low supply
  • Median Sales Price is up 7.6% to $225,000
    • Continuing a trend of higher median sales prices in a low-supply environment
  • Median Sales/List Price Ratio remains around 95% (Here at The Peters Co we’re at 98.4%)
  • Median Days on Market is nearly flat from last year at 62 days (Here at The Peters Co we’re at 7 days on the market – Yep not a typo… 7 DAYS!!!)

And, in case you’re interested… The Metro Atlanta condo market’s very own statistics:

  • Sharply Higher Condos/Townhomes Sold Compared to Last Year (Up 28.5%)
  • Distressed Condo/Townhome Property Sales are Down 11.4 %
  • 2.4 Months of Supply (even lower than detached residences and a SERIOUS sellers market)
  • Median Original List Price is up 9% to $179,900
  • Median Sales Price is up 10 % to $175,000
  • Median Sales/List Price Ratio remains nearly flat around 96.9%
  • Median Days on Market is down 11.4 % to 39 days on market 

If you’ve been thinking of buying or selling and just want to chat about the market in your neighborhood, we’d love nothing more than to hear from you! We can give you a free and highly accurate opinion of value. Give us a call at 404-419-3619 today! 

Why do stucco homes get a bad rap?

Thursday, July 9th, 2015

synthetic stuccoMost people have heard that stucco is bad and feel they should stay away from houses with stucco as the exterior material.

Why? Stucco homes can be beautiful and have a European flair.

There are two types of stucco – synthetic stucco, aka EIFS (exterior insulation finish systems) and hardcoat stucco.

Hardcoat, or concrete stucco, usually has no issues. It just requires some maintenance.

Synthetic stucco is the type that has a bad reputation – why? Because it is adhered to wood or gypsum board and if installed incorrectly it allows water intrusion and causes rot. Termites love moist environments. They get in there and eat the framing.

Some relocation companies will not let clients buy a stucco home regardless of whether it is EIFS or concrete.

Stucco has been successfully used for centuries in other countries primarily because it is adhered to masonry vs. wood.

Resolutions include:

A stucco bond.  In order to get a bond, you have to get a certified company inspect the house.  Someone has to make any repairs suggested.  Once the repairs are compete, there is a re-inspection and the stucco bond is issued.

Remove the stucco and re-clad the house with a different material such as Hardiboard or brick.  This is much more expensive, but it is a viable option.

​Lastly, always have a re-treatment and repair termite bond on a house that has stucco.​
Whether you are looking to buy a stucco, brick, or hardiplank home, The Peters Company would be honored to help with your search! Give us a call at 404-419-3619 today!
Written by Dore Brooks, Buyer Specialist at The Peters Company

Missing Person Alert :: Metro Atlanta Buyer Specialist Needed

Monday, June 29th, 2015

missing personDo you strive for excellence? Do you want to be an integral part of something big? Are you searching for that “wow” work environment where you are challenged to be the best person you can be and still have fun?

The Peters Company is looking for a professional individual with strong interpersonal skills, a sense of urgency, and a winning attitude. The Buyer Specialist develops, prospects for, follows up with, presents to and services buyers at a high level while sharing their expert knowledge regarding mortgage financing, neighborhoods, schools, home maintenance, etc. They must provide a high-level need analysis, coordinate a time-efficient home search process, and effectively negotiate in the buyer’s best interest for one of the most highly rated and dynamic real estate teams in Atlanta.

People Skills

  • Able to communicate effectively with peers, superiors, and customers, in both written and verbal form. They must be able to work with both vendors and customers.
  • Able to block out distractions in order to truly listen to the conversation that is occurring.
  • Create a sense of comfort and familiarity through their ability to build rapport.
  • Experience working in a problem-solving environment. Able to diffuse difficult situations and resolve to the satisfaction of all parties.
  • Must have the ability to negotiate and mediate effectively on behalf of clients.

Technical Skills

  • Basic understanding of computers and navigating the Internet.
  • Able to use email and text effectively as a means of communication.

Job Specific Skills

  • Real Estate License Required and Experience Preferred
  • Excellent organizational and time management skills.
  • Works well under pressure. Able to remain calm despite tight deadlines.

Key Benefits

  • An Opportunity In The Real Estate Industry To Have “A Real Job”
  • High Net-Income With No Overhead Or Risk
  • First Class Training, Coaching And Personal Development
  • Full Administrative And Marketing Service with World-Class Staffing Support
  • Hundreds Of Business Leads Generated, Captured And Tracked
  • Pre-Designed Marketing And Promotional Materials
  • A Consistent Inventory Of Saleable Listings
  • A System For Holding Open Houses And Meeting Active Buyers
  • The Prestige And Recognition Of A Proven Real Estate Team
  • Mentoring From An Experienced And Respected Professional
  • Teamwork, Encouragement And Support
  • KW Profit Sharing And Residual Income Opportunity
  • Real Estate Investment Opportunities

Key Activities of a HIGH Performance Buyer Specialist

  • Work a 50 Hour Week
  • Do 10 to 20 Hours of Lead Follow-Up Per Week
  • Research the Market Daily – New Listings and Price Reductions
  • Preview Homes that Are in Your Target Area
  • Preview All Team Listings
  • Manage New Leads and Work Through Existing Leads
  • Call Past Clients and Your Sphere of Influence to Ask for Referrals
  • Follow-Up Quickly on All Sign Calls, Internet Inquiries, VoicePad Calls and Other Leads
  • Track All Active Leads and Send Updates (New Listings)
  • Attend Training, Role Play and Practice Scripts 2 to 4 Hours a Week
  • Set Up An “Ideal Week” That Blocks Time for Your 20%
  • Track All of Your Key Business Activities. Set Weekly Goals
  • Attend Training and Stay Learning Based for Increased Productivity

The Peters Company is a top performing real estate team with Keller Williams Realty Peachtree Road in Metro Atlanta and currently ranked in the Top 1% of Keller Williams teams nationally. We are experienced and knowledgeable real estate agents, tactful negotiators, and conscientious advisors. We represent both buyers and sellers independently. The Peters Company will double their sales volume over the next two years and is looking for a passionate individual to join us for a fun ride with numerous opportunities for advancement.

Candidates who are seeking a long-term career opportunity, not a job, should apply. If this describes you or someone you know, call us right away to let us know you are interested at 404-564-5751. Follow the directions on the voice message. All inquiries are confidential.

Land of the Free :: Fourth of July in Atlanta

Thursday, June 25th, 2015

Fourth of July

The Peters Company has helped several families relocate to Atlanta this year. If you are new to the city, like them (and me!), here are a few fantastic options for your Independence Day celebrations:

Peachtree Road Race – Start your day off with one of Atlanta’s favorite 4th of July traditions! Registration for the race is over, but go out and support all of the 10k runners! The race spans from Buckhead to Piedmont Park and is one of the largest 10k races .

Stone Mountain – Spend the day and experience the numerous of family activities or just go for the laser and fireworks show. Either way you will not be disappointed! The laser/fireworks show is free except for parking.

Centennial Park – One of Atlanta’s best known landmarks! The gates open at 6:00 pm on July 4th and the firework show synchronized to music begins at 9:45. This event is free.

Turner Field, Braves vs. Phillies – Nothing is more American than a baseball game on the 4th! Get upper level tickets behind home plate for one of the best firework displays after the game. The amazing firework display will be choreographed to Patriotic music.

Georgia Aquarium’s “Red, White, and Brew” – visit the aquarium (stay cool inside away from Atlanta’s brutal heat!) and attend their 4th of July party! The event begins at 7:00 pm in the Ocean Ballroom and includes food, live music, and unlimited beer (must be 21 years old). You’ll have one of the best seats in Atlanta for the Centennial Park fireworks from the Aquariums rooftop deck! Tickets are $55 each.

Not yet residing in Atlanta, but planning a move to the city? Contact The Peters Company to help your move here be as spectacular as the fireworks! 404-419-3619

Written by Katelyn Sheffield, The Peters Company Transaction Coordinator

So You Wanna be a Real Estate Agent?

Thursday, May 28th, 2015

IMG_3819Well, the cat is out of the bag now! Everyone is aware that the Metro Atlanta real estate market is back and red hot. These are the times that we historically see a rise in the number of new real estate agents entering the workforce. Everyone wants in! We meet with people every year who are kicking around the idea of getting into the business, and we genuinely like helping people get started. I know that doesn’t make a lot of sense. Why would we want more competition? There is something intrinsically good about sharing your experience with others. It’s the right thing to do. We’ve been so fortunate to have mentors in our career who have helped teach and guide us for the last ten years or so as we’ve built our team. It’s exciting to think I can help someone else who is right where we were.

Here’s what I’d tell anyone considering a career change or even a career start in the world of real estate.

  1. Have a goal in mind for your first year both professionally and financially. Let’s be honest that this is not a get rich quick scheme. How will you invest in your new endeavor? I would suggest as much education as you can afford. That foundation is crucial to your success, and you have to get into action very quickly as it can take easily six months before you make your first sale. Make sure you are prepared for such a delay in your income, and as you make more, make sure you put money aside for your business. Too many agents don’t treat their business like a business. Don’t run your business out of your personal checking account. When times are slow, your business spending will be the first line item that suffers, which is the very thing that’s supposed to help you get going.
  2. You need a support group and champions for your cause. Beyond coaches and mentors, you need people around you to encourage you and push you to accomplish your goals. This could be your spouse, partner, or significant other, your parents, friends, broker, vendors, etc. 80% of real estate agents fail after the first year, and I’d venture to say that more than half of that is a direct result of no support group and no accountability. Share your goals with everyone. Not only will they hold you accountable, but they will help you achieve it!
  3. Leads do not grow on trees, and the phone does not just ring. You have to pick it up. You have to engage people. You have to work exceptionally hard to ensure that your friends and family know what you do so that you become top of mind for real estate. Now, we don’t cram real estate down everybody’s throats, but now that our marketing plan is mature, our friends and family come to us. It took a good three years of consistent marketing for that to happen. Regardless of how many leads you generate, there is no such thing as enough. You have to constantly stay focused on generating leads. We’ve found the best way to do that is to provide world class customer service, and the result is a business filled with 85% referral and repeat clients.
  4. Real estate is not a part time job. The constant deadlines and demands cannot help but carry over into your life after hours, on weekends, and even on vacation. Guess where I’m writing from right now? Vacation. Realtors work hard to create balance in their lives, but it’s not easy. The other part that creeps in is your desire to help other people or for some the desire to get things done. Both of these extremes can’t simultaneously exist for realtors, but the point is that it can be difficult to draw a line and take time for yourself. There is always something that can be done, or done better. I feel like I’m constantly refining what I do from education, processes and procedures, to customer service, hiring, and the list goes on and on. I’ve told many people that it’s one of the most addictive businesses so you have to be cognizant of it for your own good and the good of your family and relationships.
  5. Don’t be afraid to ask for help. When you get started in real estate you can feel like an island. I’ve heard agents refer to it as a “lonely business.” As mentioned before there is a lot to do, and on top of that you are dealing with most people’s largest financial transaction of their life. No pressure, right? Tons. You have to get it right or the liability falls on your shoulders. Make sure you ask for help from your fellow agents. While you’ll find that there are plenty of selfish people who won’t share their experience and secrets with you, you’ll be forever indebted to those who do. Don’t ever let them forget how much you appreciate them.

If we can help you in any way as you consider this crazy career, we’d be delighted. Give me a call or email me at, and we’ll do lunch. I look forward to talking with you about what could be the best move of your life.

Cheers, Andy

Congratulations to our March Metro Atlanta Home Buyers

Thursday, May 7th, 2015

March 2015 Homebuyers

Britt, What a pleasure working with you to find your new home in the adorable Kirkwood neighborhood! Big shout out to Paige for sharing our names with you! We know you will LOVE your new home and it’s excellent location!

Kristen, congrats on your first home purchase in Smyrna’s Highlands View neighborhood! Thank you for letting us help you find the perfect place for you – I know you will enjoy the space and the location. Special shout out to Brittany for referring us! :)

Lori, thank you for allowing The Peters Company to assist in finding your first home. Love that the townhome met all of your requirements! And you are so lucky to be right on the belt line. Congratulations! Shout out to Brittany again for referring us!

Tim and Lori, congratulations on buying your first home together! You will love living in Brookhaven Fields and are surrounded by great neighbors. Wink…wink… Thank you for trusting me to help you find a super house!

Kathy, we did it again… We found another great investment condo in Buckhead’s Cross Creek neighborhood! With your vision and hard work, you will have it leased in no time. Congrats!

When we started working together, Shawn wanted to build in Brookhaven on a flat lot large enough for a pool. He ended up buying a newly built home with a gorgeous flat backyard and construction is soon to begin on his pool! Congratulations Shawn – I am glad we found the perfect home for you. Big shout out to Roger for sharing our name with you! :)

Kimberly and Jefry, So glad we were able to find you a wonderful home in Sandy Springs that is ready for your finishing touches! I hope you enjoy gardening in your beautiful, private backyard this summer!

Seth and Kendra, congratulations on your cute home in Briarcliff Heights! So happy we were able to snag that one as it was sure to get gobbled up quickly! It is the perfect home for you!

Erinn, after seeing many not so great condos, we found the perfect one with a beautiful view and balcony with a bright space for your office. I hope you enjoy your new home and convenient Sandy Springs location! Congratulations!

Congrats to Bo and Cassandra on your gorgeous new home! I love that you found such a great house in an unconventional way! As it turns out, “Make Me Move” on Zillow does work, ha. We’re glad that you stayed nearby, and we know Chamblee’s Gramercy Park is lucky to have you! Thanks for all of the laughs along the way.

Kristie and Eric, the road wasn’t always easy, but thanks for sticking with The Peters Company through moves, transfers, sales, multiple offers (and more multiple offers) to ultimately land you an amazing home in North Druid Hills! We can’t wait to see you on the patio at Verde, but only when you’re not enjoying your amazing back yard! Please send photos of the new puppy! Congratulations!

How do Buyers Find Homes for Sale?

Thursday, April 16th, 2015

IMG_3532At first you may think that this is just another how-to blog for buyers, but I promise that it’s not. Instead, this blog post is for current and potential SELLERS! The Peters Company wants to tell you how we help buyers find YOUR listing during their home search thanks to some tried and true marketing strategies.

Internet– Over 90% of buyers used the internet in some way during their home search. That’s a huge number! Did you know that when we enter your property in the listing service that it’s then syndicated to over 500 consumer and third party websites providing the most exposure possible? It would be very hard for a potential buyer to miss your home when they start their search on the web!

Yard Signs- A Yard Sign flags your house as “for sale” and provides a number for buyers to call to get more information. Many buyers further inquire on a property with a yard sign they pass by, especially if it’s in their desired neighborhood or area! We field these calls and emails, saving you time, and allowing us to market your home directly to the potential buyer. We can schedule a time to show them your property and share all the wonderful details that may make your home “the one.” Let us be your first line of defense for these types of inquiries!

Real Estate Agents-
 We are well-connected! There are over 5,000 real estate agents in Atlanta alone. That’s a lot of industry professionals to share your listing with. 88% of buyers used a real estate agent in their home search. E-mail lists, social media, real estate agent search engines/websites, etc. are just some of the ways that we can get the word out about your listing! Sometimes we can even make a match prior to going on the market thanks to our well-established relationships with other agents. Wouldn’t you like the opportunity to potentially pre-sale your home?!

Open Houses- Many buyers visit an open house at some point during their home search. We always try to host an open house the first or second weekend after one of our listings goes on the market. We advertise them all over the internet the week prior to the open house, place small directional signs throughout the neighborhood a few days ahead of time, and even go door-knocking the day of to invite neighbors and friends. We try really hard to get as many people as possible through your home during an open house- you never know when your buyer could come through that door!

These are just a few of the ways that The Peters Company works hard to get your home sold. We have a very detailed marketing plan for your home. We are able to get top dollar in the least amount of time possible. If you’ve been thinking about selling, please give us a call today. We’d love to help you!

*Statistics from the National Association of Realtors

Written by Heather Thomas, The Peters Company Listing Coordinator

Metro Atlanta Real Estate Update :: February 2015

Thursday, April 2nd, 2015

February MMO 2015

One of my favorite parts of my job is analyzing data! I’m the weird one on the team. HA! 😉 Here at The Peters Company we had an amazing February. So, I’m always interested to see how the rest of the Atlanta market performed. 

So… How does February 2014 compare to February 2015?

  • 10% More Homes for Sale this February
  • 2.2% More Homes Sold this February
  • Foreclosures Down 2.8% to 6.8%
    • 5-10% distressed sales is normal
  • Short sales Down 8.3% to 4.8%
    • Theoretically, by 2016, all homes should be back above water
  • 4.2 Months of Supply (7.7% higher than last year)
    • Anything under 6 months of supply is considered a sellers market
  • Median Original List Price is up 12.1% to $229,900
    • Still rising due to low supply
  • Median Sales Price is up 13.2% to $214,990
    • Continuing a trend of higher median sales prices in a low-supply environment
  • Median Sales/List Price Ratio remains around 95% (Here at The Peters Co we’re around 99%)
  • Median Days on Market is up 12.5% to 63 days on market (Here at The Peters Co we’re around 18 days on the market)

All in all, February was a great month! 12,508 Metro Atlanta homes sold and prices were on the rise! And, although these numbers above pertain to single family detached residences, we continue to see fabulous improvements in the condo/townhome market. Here’s a sampling of some of the good news out of the condo/townhome market:

  • 8.9% More Condos/Townhomes Sold this February
  • Distressed Condo/Townhome Property Sales are Down 13.1%
  • 3.1 Months of Supply (even lower than detached residences)
  • Median Original List Price is up 10.9% to $176,950
  • Median Sales Price is up 14.7% to $172,000
  • Median Sales/List Price Ratio remains around 96.3%
  • Median Days on Market is down 12.8% to 41 days on market 

If you’ve been thinking of buying or selling and just want to chat about the market in your neighborhood, we’d love nothing more than to hear from you! We can give you a free and highly accurate opinion of value. Give us a call at 404-419-3619 today! 

Written by Lesley Peters, The Peters Company Managing Agent

The Three Biggest Lies that Your Listing Agent Will Tell You

Friday, March 27th, 2015

Just Sign HereSo you’re selling your house, and all you know is that you need to talk to a real estate agent.  If you’re talking to one, you might as well talk to two, right? Well, about 65% of people only interview one agent, but I digress. Let’s say you are talking to two real estate agents. There are three big lies that real estate agents trying to get a listing will tell you, and I see at least one of them every time I’m competing with another agent. Here we go…

#1 – “You don’t need to do anything before hitting the market. Your home is awesome!” I’ve never seen a perfect home, and I’m not holding my breathe that I ever will. The fact is that every home needs even the most simple edits before hitting the market. Could be paint. Could be furniture placement. Could be getting that silk flower from Home Goods for the bathroom. This is why we call in a professional stager on virtually every listing before we list it. Having a professional’s opinion even above and beyond the listing agent’s thoughts is crucial to the success of any listing. By the way, I pay for that service in our listing package so it’s no additional cost to you.

#2 – “Overprice your home.” OK, so maybe they don’t tell you that out right, but be careful of the agent who tells you an absurd number for your home, a number that shocks you. Remember that if you’re the highest bidder on your home that you get to keep it. So many times I see agents give a seller a false expectation that they can actually get them some crazy price for their home. In the business, we call that “buying the listing,” except they didn’t do you any favors, especially when they come after you in 10 days on the market with no offers to reduce the price. One of the values of a premier agent is to tell you the marketable price (not to be confused with value, but that’s another blog for another day) for a property and then get it for you. We’re selling homes for between 98-99% of their original list price so when we give you a price, you better start packing, and take it to the bank!

#3 – “I have (insert any number between 3-5 here) buyers for your home right now!” While we occasionally have buyers for our own listings, and of course, we work exceptionally hard to make those matches when they are in the best interest of our clients, be leery of someone trying to impress with you with their number of buyers. A couple of things here on this point…first of all, do you really want your listing agent working with a bunch of buyers? You really want someone who specializes on listings so that you, as a seller, are their focus. This scenario is not typically in your best interest. With as hot as the market is right now, I’m encouraging all sellers to go to market. There’s no sense in selling off market anymore. The demand for a beautifully staged, well priced home is off the charts, and we’re exceeding our sellers’ expectations every week, regardless of where the buyer comes from. In addition, as our listing specialist I only work with our seller clients, and our amazing buyer specialist team just works with (you guessed it) buyers.

In summary, if it sounds too good to be true, it probably is. Don’t take a chance on some agent feeding you what you want to hear. Follow a time tested process for selling your home, and call us at 404-419-3619 so we can cut through the lies and get your home sold!

Written by Andy Peters, Lead Agent at The Peters Company
REALTOR® Equal Housing Opportunity